Tuesday, 11 October 2011

Jake's Poster Progress

This Is how i made my two films posters.






 The first thing i had to do was download the font that i would be using in the product. I did this after conducting font research and asking my target audience which font they thought was the most suitable font. In the the end BadaBoom was the favoured font which is the one i downloaded and used.

I then had to open photoshop and start a new project. I want my poster to be made in actual size so it is important that i selected the preset 'International Paper' which then enabled me to make my film poster to fit an exact A4 sheet, meaning that it would be easy to print and put up in plenty of places where it could be seen clearly.





After getting my blank document open, i had to install and then select the font which i would downloaded from Dafont.com before doing anything else. I selected the font as 'Badaboom' which then meant that all text i added to the product would be in that font unless chosen otherwise. This font is part of the house running theme which is recognised as part of our distribution package. All of our Posters as a group feature this font, as well as the magazine cover and the trailer itself.
 





I then began to add my titles to the poster in the selected font and place them in the suitable place like i had placed them on my flat plan. I then created the other titles which i added onto the poster again replicating wherei had placed them on my poster flat plan as above.

I made these titles with a different font called, 'hasteristico' which as other fonts, i had downloaded before starting the poster. This font also was chosen after some font research and which suited the poster best.


After adding these together and placing them in the corresponding places, this is what i ended up with.
I now had to add the photo i had taken of my Actor, howevet the photo i had taken had a black background on it which would not look well on the poster, therefore i had to get rid of this black background and place the image of my actor onto a transparent background enabling me to put it onto the poster without any background being affected.


I had to rotate the image, and then using the magic wand tool, i selected all of tom and a slight bit of the black background to crop and layer via cut to ensure that i did not cut any of the miage of tom off. After layering is via cut, i was able to delet the black background and was left with the image of tom. There were still small bits of black outline which i wanted rid of as i felt they did not look professional and made it look messy, therefore i zoomed in and used the eraser tool to get as rid of much as i could.
After doing this, i once again selected the image of Tom using the magic wand tool and refined the edges. This was to smooth out any sharp edges that had been left from the erasing i had been doing, ensuring that the product had a flawless smooth outline making it look even more professional.
This was the final product after adding the image of tom.

The main inspiration for my poster was the film Poster for 'You don't mess with the zohan'
This is becuase i felt this poster was extremely succesful in attracting me personally as a member of it's target audience. It does not give much away about the film but leaves me intrigued and wanting to know what the film is about. The title, 'Lather. Rinse. Save the world' in my opinion was also very succesful ig getting my attention, i want to know why it goes from hairdressing to saving the world. The huge contrasting in the two extreme activities are very comical and suggest that this is a comedy film. The layout is also very easy to read and understand making me feel comfortable, therefore i wanted my poster to achieve the same affect.

Who's moving on up?
Who's on their way to the top?
That is what i want the audience to think. i then began to feel and gathered from feedback that my poster had been lacking something, therefore i went out and took a photograph of a library. I adjusted the aperture to try and make the image appear blury, focusing more attention on the main title and picture of the poster.
My audience said that they preferred this as it gave the poster something more and appeared less boring and empty, whilst also focusing MORE attention on the title and main picture

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